WHERE SCIENCE, STRATEGY & BRAND COME TOGETHER
Lottie’s Web provides end-to-end R&D consulting for beverage and supplement brands. From technical product development and innovation to brand identity, go-to-market strategy, and business planning, we guide founders through every critical stage of building and launching successful consumer products.
Explore what we offer
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We help you build the foundation for scalable, investable business. From financial projections and commercialization strategy to competitive positioning and growth planning, we turn your concept into a structured, executable roadmap.
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We transform ideas into viable, market-ready products. This includes concept refinement, ingredient research, functional positioning, formulation guidance, and innovation strategy tailored to your target consumer and regulatory landscape.
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Beyond the product itself, we support brand development, product positioning, and go-to-market strategy. From defining your value proposition to planning your launch, we ensure your product enters the market with clarity, impact, and momentum.
Who we are
Lottie’s Web was founded by a husband-and-wife team who have built their careers in the beverage and supplement industry. With hands-on experience supporting product launches, driving innovation, and shaping brand strategy, we understand what it truly takes to bring products from concept to commercial success.
We’ve worked alongside emerging brands and established companies, navigating formulation challenges, positioning strategies, and go-to-market execution. Our approach blends technical expertise with real-world industry insight — giving founders and growing brands the clarity, structure, and strategic direction they need to succeed.
As both business partners and life partners, we bring collaborative thinking, shared vision, and a deep commitment to the brands we support. When you work with Lottie’s Web, you’re not just hiring consultants — you’re gaining experienced partners invested in your long-term growth.